"UNLIMITED" here refers to Technology.Be it Broadband or WebHosting,the word "Unlimited" is misused for commercial Marketing Purposes.There is nothing as Unlimited in this world even though your service Provider or Web Host may Promise You.Its called overselling in WebHosting n Extreme Marketing with reference to Broadband.Most ISPs offer an "unlimited bandwidth" option for their Broadband offering but what many do not know is that it is not so unlimited after all. In many cases you will get about the same through put as a cheaper "limited" package but with a decreased quality to stretch it out over the month. Most of the time no one notices this happening but new technologies are pushing to use this "unlimited" bandwidth and discovering it does not exist.
Your ISP more than likely uses what is called "traffic shaping" to slow down or block your use of peer-to-peer services (such as BitTorrent). This can range from bandwidth throttling to outright fraud. In the later case your ISP may actually "spy" on every packet of data you transmit through their network and inject extra packets into the steam as it passes through. This extra data is most often a reset signal that tells your client that there was a connection error.I dont know how many of my fellow hosters will be reading this,but most of them are aware of overselling in WebHosting.Most websites only consume a very small amount of bandwidth and disk space. Web hosting companies that provide unlimited anything as a plan feature are banking on the fact that you won’t use very much.Now, I get why mobile operators and net-providers continue to offer “unlimited” plans. It’s the same reason why some businesses always try to profile themselves as the cheapest or the best. It’s because they are operating in a fiercely competitive market, and they feel they need to do these (stupid) actions to keep up with others who are engaging in the very same thing.
But they are turning themselves into faceless commodities in the eyes of consumers, who are being trained by these corporations, by our capitalist system perhaps, to always look for the next-best, the next-cheapest, or the next less-limited thing. And all that does is open the market for someone else to come in, a Google or an Apple, a company with an identity, with a face, and do something completely unnatural to these companies. Not lie, but tell it like it is:
There’s no such thing as “unlimited.”
Hope this article is a eye-opener of sorts for people who are new to these terms.